Top Video Production Company makes Brand video for Administration Firm - Sparkhouse

The Living Plan: Top Video Production Company makes Brand video for Administration Firm

Watch the final video here:

https://thesparkhouse.com/portfolio/the-living-plan-brand-video/

Check out what Lauren Cullen, Managing Director of The Living Plan to say about her experience with Sparkhouse, read the full review here:

https://bit.ly/ClutchFullReview-TheLivingPlan

 

Are you looking to increase your online presence and grow your company with videos like this? Don’t miss out, video marketing is currently one of the most effective ways to engage your market.

Check out our website to view more of the videos we made for businesses just like yours! You may just find the inspiration for a video we can help create for you.

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REVIEWS

 

BACKGROUND

Please describe your company and your position there.

I am the Managing Director for The Living Plan, a private executive administration firm that provides services similar to those of a family office controller, often picking up where other services leave off. As the Managing Director, I am responsible for the day-to-day operations to serve current clients as well as networking and marketing opportunities to procure new clients and maintain the overall financial stability of our company.

 

OPPORTUNITY / CHALLENGE

For what projects/services did your company hire Sparkhouse, and what were your goals?

We hired Sparkhouse to help us create a company intro / overview video that could simply communicate the vast array of services and value we provide our clients. We wanted the video to be informative of the services we can provide clients while also portraying the emotional resistance that some may face when thinking about working with a service like ours. We wanted to pack a big punch in a short amount of time to give viewers the best sense of who we are and what we can do for them.

 

SOLUTION

How did you select this vendor and what were the deciding factors?

We decided to work with Sparkhouse because their pricing, professionalism, and attention to detail and relationship was par none from the start. The owner, Torrey, responded to my inquiry immediately and was involved throughout the whole process. From our first inquiry meeting, I felt like I was working with a professional group that I could trust and the price was right!

 

Describe the video(s) and the process in detail, including the project steps and all stages of production.

The entire process was very detailed and well documented. We received weekly emails to check-in and provide an overview of where the project stood throughout the process. At any time, we could reference an online portal that also outlined our place in the process. To start, we had an initial discovery meeting with Torrey and the team. We then worked with them to provide details of our company, visual elements, and general goals for the video. We then worked on a storyboard and script together and were given many opportunities to make edits and corrections as we went.

 

The team provided visual elements alongside our script, and we also reviewed a number of voiceover actors before choosing the one we wanted. We prepared interview questions for filming, and before production, the team met with our client that would be providing a testimonial to prep her for the types of questions we’d be asking on shoot day. We had a half day of filming, on-site, where we captured our planned shots and so many more! We then went through a few rounds of edits before finalizing everything. It was a detailed, quick, and thorough process that kept us well informed and included throughout.

 

Who did you work with and what was the feedback process like?

We worked with Torrey Tayenaka, the owner, and a team of professionals, including: Jay Mabunga, Project Manager; Tanner Love, Account Manager; Dane Liberatore, Production; and Micah Goldfarb, Production. The feedback process was continuous and immediate. I never had to wait for a response from the team and I received weekly updates at the beginning of each week outside of regular communications.

 

RESULTS & FEEDBACK

Can you share any outcomes from the project that demonstrate progress or success?

Since finishing production, we’ve shared our video with a few current clients and professional partnered businesses. Past experience with our brand was not always positive, and all that we shared our video with said that it was beyond helpful in clearly communicating our services and potential for serving their clients’ needs.

 

Describe their project management style, including communication tools and timeliness.

The project manager and the entire team provided weekly emails on Mondays to give current status on the project and follow-up on any open items. At all times, I could access an online portal which showed exactly where we were in the process. I was also connected directly to all members of the team and never had to wait on a response. At one point in the process, I requested that we talk in more detail, and the team immediately scheduled a Zoom call with me. I really felt like the process was transparent and effective.

 

What did you find most impressive or unique about this company?

I was most impressed with the diversity in experience and expertise within Sparkhouse. I could tell that each team member provided a unique skill to the creative process, and everyone really took the time to understand our brand and services in order to best communicate them through our video. I was also very impressed with the quality of service we received, the timeliness of project completion, and the quality of finished video compared to the price that we paid. Well worth the money!

 

Are there any areas for improvement or something they could have done differently?

None! I was very pleased.

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The Sparkhouse Process

pre-production

Pre-Production

During pre-production, this is when big decisions are made and key resources are gathered. We’re mapping out your story with mood boards, storyboards and scripts, and prepping for the shoot with casting, location scouting, wardrobe and more.

production

Production

Lights, camera, action! No matter how elaborate your video, our production team comes ready to crush production day — and we're going for the gold in every single scene.

post-production

Post-production

In the cutting room, our editing magicians bring all the pieces of your video together and fold in special effects, graphics, music and sound mixing. We’ll want your input and sign-off at every turn to ensure the final cut is flawless.

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