Top Video Production Company Creates Brand Video for Air Conditioning Company - Sparkhouse

RESSAC: Top Video Production Company Creates Brand Video for Air Conditioning Company

Watch the final video here:
https://thesparkhouse.com/portfolio/ressac-climate-control-technologies-brand-video/

Check out what Nick Rohan, CEO, Ressac Climate Control had to say about his experience with Sparkhouse, read the full review here:
https://clutch.co/profile/sparkhouse?page=9#review-108302

Are you looking to increase your online presence and grow your company with videos like this? Don’t miss out, video marketing is currently one of the most effective ways to engage your market.

Check out our website to view more of the videos we made for businesses just like yours! You may just find the inspiration for a video we can help create for you.

We also do:
• Product videos – https://thesparkhouse.com/video-marketing/product-videos/
• Brand Videos – https://thesparkhouse.com/video-marketing/brand-videos/
• Animations – https://thesparkhouse.com/video-marketing/animations/
• Social Media Videos – https://thesparkhouse.com/video-marketing/social-media-videos/

 

FULL REVIEW:

BACKGROUND
Introduce your business and what you do there.

RESSAC Climate Control is an air conditioning contractor that provides commercial air conditioning service throughout California. I’m the CEO.

OPPORTUNITY / CHALLENGE
What challenge were you trying to address with Sparkhouse?

We needed someone to redesign our website to make it more responsive on smaller devices like phones and iPads. We also needed to improve our search rankings with video content.

SOLUTION
What was the scope of their involvement?

They provided a video which is an introduction to our firm and is featured on the home page of our website. They also created a reel that spools through until you click on it and actually play the video. It was one shoot that was made into two pieces. I came up with a script and some concepts for the video and they made suggestions along the way. The video is a series of interviews with our top management talking about the firm, overlaid with pictures of employees working. The shoot was performed over two days and was very organized.

How did you come to work with Sparkhouse?

I’ve had the same web design firm for 10 years and when I wanted this video added, they recommended three different companies to me. I talked to those firms and chose Sparkhouse because they stood out in terms of the attention they gave me. The other firms sounded like they were too busy to help me. I also felt their price was affordable for the value I would get out of the end product.

How much have you invested with Sparkhouse?

We spent between $10,000 and $50,000 with them on this project.

What is the status of this engagement?

We started working with them in March 2016, and the project was completed the same month.

RESULTS & FEEDBACK
Could you share any evidence that would demonstrate productivity, quality of work, or the impact of the engagement?

We do very little marketing because we deal with very large retail clients. I’ve received positive comments on the video and our new customer sales have increased.

How did Sparkhouse perform from a project management standpoint?

They had software to keep the project organized and it also allowed me to give feedback. They were able to meet all the deadlines.

What did you find most impressive about Sparkhouse?

I like Torrey, the founder, a lot. He’s very passionate about his work. It’s cool to see someone who loves the work they do.

Are there any areas Sparkhouse could improve?

Since it was the first time we were doing a project like this, it would have been nice to have more information about what the day of the shoot was going to be like. But overall, I was very happy.

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The Sparkhouse Process

pre-production

Pre-Production

During pre-production, this is when big decisions are made and key resources are gathered. We’re mapping out your story with mood boards, storyboards and scripts, and prepping for the shoot with casting, location scouting, wardrobe and more.

production

Production

Lights, camera, action! No matter how elaborate your video, our production team comes ready to crush production day — and we're going for the gold in every single scene.

post-production

Post-production

In the cutting room, our editing magicians bring all the pieces of your video together and fold in special effects, graphics, music and sound mixing. We’ll want your input and sign-off at every turn to ensure the final cut is flawless.

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