Top Video Production Company Creates Product Video for Data Storage Company - Sparkhouse

The Photostick: Top Video Production Company Creates Product Video for Data Storage Company

Watch the final video here:
https://thesparkhouse.com/portfolio/the-photostick-amazon-promo-video/

Check out what Taylor Davis, Director of Digital Marketing, Prairie IT had to say about her experience with Sparkhouse, read the full review here:
https://clutch.co/profile/sparkhouse#review-2060583

Are you looking to increase your online presence and grow your company with videos like this? Don’t miss out, video marketing is currently one of the most effective ways to engage your market.

Check out our website to view more of the videos we made for businesses just like yours! You may just find the inspiration for a video we can help create for you.

We also do:
• Product videos – https://thesparkhouse.com/video-marketing/product-videos/
• Brand Videos – https://thesparkhouse.com/video-marketing/brand-videos/
• Animations – https://thesparkhouse.com/video-marketing/animations/
• Social Media Videos – https://thesparkhouse.com/video-marketing/social-media-videos/

 

FULL REVIEW:

BACKGROUND
Please describe your company and your position there.

Prairie IT is a consumer electronics gadgets company. I am the Director of Media Buying, responsible for driving shopping traffic to the products we own across digital marketing platforms.

OPPORTUNITY / CHALLENGE
For what projects/services did your company hire Sparkhouse, and what were your goals?

Amazon approached us to beta a new ad slot for streaming TV functionalities. We needed something to appeal to TV audiences – very different from the user-generated type content we are used to in paid social media campaigns. The video also had to incorporate a QR code effectively for the type of ad Amazon gave us, driving traffic from a TV ad to our Amazon store.

SOLUTION
How did you select this vendor and what were the deciding factors?

Amazon actually partnered us up with Sparkhouse, recommending their services to us. Because we had never created a tv ad before, we relied on the creative team at Amazon to make the right recommendation, their opinion carrying a lot of weight with us.

Describe the video(s) and the process in detail, including the project steps and all stages of production.

As soon as Max over at Sparkhouse was on the project, we moved very quickly. They gave us a creative prompt, had an intro call, ushered us through scripting (only needed one round of revisions before they got it perfectly), and then took care of everything else. We were pleased with their choices of models, set designs, voiceover talent, and overall look.

Who did you work with and what was the feedback process like?

Max was great to work with and the feedback process was painless and quick – never needing much to be altered to begin with.

RESULTS & FEEDBACK
Can you share any outcomes from the project that demonstrate progress or success?

We’re into the beginning stages of testing the project, but are pleased with the beginning metrics we’re seeing for the type of ad that it is.

Describe their project management style, including communication tools and timeliness.

They are responsive, true to their timelines, and quick to turn around deliverables.

What did you find most impressive or unique about this company?

We didn’t really need to change much after they created a commercial for us. They listened and followed through.

Are there any areas for improvement or something they could have done differently?

Not really

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The Sparkhouse Process

pre-production

Pre-Production

During pre-production, this is when big decisions are made and key resources are gathered. We’re mapping out your story with mood boards, storyboards and scripts, and prepping for the shoot with casting, location scouting, wardrobe and more.

production

Production

Lights, camera, action! No matter how elaborate your video, our production team comes ready to crush production day — and we're going for the gold in every single scene.

post-production

Post-production

In the cutting room, our editing magicians bring all the pieces of your video together and fold in special effects, graphics, music and sound mixing. We’ll want your input and sign-off at every turn to ensure the final cut is flawless.

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